ABOUT YOU
Below is a story about an inventor. Sounds familiar? If so, we have something to talk about. If not, tell me yours!
innovation
business
results
marketing
You think “marketing = fluff". It is not tangible enough. In addition, every marketer or marketing agency tells a different story, coloured by their particular competence. There is no guarantee for what they say, but everything they propose requires huge expense. How should you commit to such a costly exercise, if you can’t see the end result?
You're the lucky one!
The way you’ve presented your products by instinct has helped you build a successful business up till now.
By a more conscious approach, marketing can become the driving force for further growth of your company.
Are you ready for the next step?
Are you open to change your view on marketing? To switch for a customer / user focused operation?
Do you have a minute? Check out my blog!
My posts will offer you a fresh perspective on marketing.
Full stack marketer wanted
A software developer company used the above term in their job ad. They were looking for a marketer who could equally manage online and offline marketing tasks.
Indeed! If you have a product range that is solely sold online, the recipe is relatively simple. Yet, if you ...
Marketing Paradox I. - The dilemma of awareness
Have you ever come across an interesting article on a topic, that you were just about to make an online search for?
If a useful, engaging, or entertaining content finds you in the right time, on the right place, you won’t even realize, that you’re part of a thoughtful marketing action plan.
Is marketing an investment or cost?
As a business leader, you can calculate the extra revenue a new salesperson may generate more or less. In the case of marketing “investments,” the picture is not so clear. The calculation of marketing ROI …
LET’S GET TO KNOW EACH OTHER!
Book a date for a 20-minute “chemistry check” online!